We have an incredible, packed agenda for you. Please read down for your full itinerary, including timings.
Over the three days we will visit local brands including Japanese-inspired Uchi and Asian smokehouse concept Loro - both from Hai Hospitality; the street food of Veracruz All Natural Tacos; eclectic concepts from the Peached Tortilla team. And that’s just the start!
6.00pm
Meet in lobby of Hotel van Zandt
6.30pm
Departure by bus
6.45pm
Tour welcome drinks at Bar Peached, 1315 W 6th St, 78703 -
• Introduction from Atlantic Club’s Peter Martin
• Drinks scene in the US, presented by CGA by NIQ
• Meet Bar Peached and Peached Tortilla founder and leading Austin restaurateur Eric Silverstein
8.10pm
Site tour and sampling at Velvet Taco. Late-night fast casual, hosted by CEO Clay Dover and senior director of international development Radek Podracky.
9.00pm
Wine, whiskey and waghu reception at Fogo de Chao, hosted by global CEO Barry McGowan
11.00pm
Formal part of evening ends
9.00am
Meet in Hotel van Zandt lobby for departure by bus
9.30am
Arrive for market briefing at Peached Social - Coffee, juice and pastries will be served
Presentations:
• Changing briefs for design and branding, Keith Anderson, CEO, Harrison
• What‘s keeping Austin ‘weird’, Athena Simpson, Unrestricted Ventures
• The global customer, David Charlton, Yumpingo
• International lessons for people retention, Luke Fryer, harri
11.00am
Depart Peached Social
11.20am
Arrive at Whiskey Cake, Round Rock (a growing suburb of Austin)
• Meet Jack Gibbons, CEO of FB Society, owner of Whiskey Cake, 60 Vines, Son of a Butcher and other expanding brands
• Visit Hopdoddy, leading Texas-based burger brand, and meet executives Jeff Chandler and Kenny Jett
1.00pm
Fly by Ruby’s Country Store and Peached Tortilla on journey back towards downtown Austin
1.20pm
Arrive at Olamaie, southern fine dining in the suburbs, and meet founder chef Michael Fojtasek and CEO Ben Fordham (formerly of London’s Benito’s Hat)
1.50pm
Leave and fly by site of soon to open Austin venue of NYC institution Dead Rabbit
2.10pm
Walking tour of downtown Austin, including:
• Tacodeli, Austin-born taqueria chain, meet founder Roberto Espinosa
• Red Ash, craft Italian cuisine, prepared by owner and exec chef John Carver
• Via 313, Texas-wide pizza and beer brand, meet executives Brandon Hunt and Ray Risley
4.00pm
Free time to continue to explore or rest up!
6.30pm
Meet in hotel lobby for departure by bus
7.00pm
Drinks and dinner reception on the patio at Loro, Asian smokehouse meets Texas BBQ and sister concept to acclaimed Japanese-inspired brands Uchi and Uchiko
• Meet CEO of Hai Hospitality Tony Montero for site tour
9.30pm
Cocktails at Maie Day bar and restaurant at South Congress Hotel
10.30pm
Free time to further explore South Congress or the bustle of Rainey Street.
Atlantic Club team will provide recommendations for restaurants, bars and live music, including nearby Continental Club - and Electric Shuffle
9.00am
Breakfast tacos and juice at Veracruz All Natural food truck by the Line Hotel (short walk from Hotel van Zandt)
10.30am
Meet at Electric Shuffle for Bloody Marys (2 mins from our hotel)
• Meet Lou Dean Canakes, VP of Sales, Electric Shuffle USA, to talk about how a British experiential concept has cemented itself in the US market, with tour of the site
11.30am
Pick-up BBQ for lunch from the world famous Franklins - you can’t do Austin without BBQ!
12.30pm
Farewell beers at Zilker Brewing Co brewhouse and tap room
2.00pm
Official tour ends - free time to explore more of Austin
